Mukesh, Kavi Pradeep and O.P. Nayyar’s unforgettable song from the 1969 film Sambandh carries a powerful message for everyone in today’s world: when people leave, circumstances change and the crowd disappears, find strength within yourself and keep walking

By Sonu Tyagi
Founder, Go Spiritual & Approach Entertainment

There are songs we listen to for entertainment, songs we remember for their melody, and then there are a few songs that become companions for life. “Chal Akela, Chal Akela” belongs to that rare category. More than five decades after its release, this unforgettable song from the 1969 Hindi film Sambandh remains remarkably relevant. Sung with extraordinary emotional depth by Mukesh, written by legendary poet and lyricist Kavi Pradeep, and composed by O.P. Nayyar, the song is much more than a beautiful creation of Hindi cinema. For me, it is one of our greatest songs of motivation, self-belief, resilience and spiritual strength.

Sambandh, released in 1969, was directed by Ajoy Biswas and featured Deb Mukherjee, Anjana Mumtaz and Pradeep Kumar in prominent roles, along with actors including Sulochana Latkar, Achala Sachdev, Abhi Bhattacharya, Nana Palsikar, Leela Mishra and Jankidas. The film explored relationships, family, separation, identity and emotional struggle. Against this backdrop, Chal Akela acquires a meaning much larger than its cinematic situation. The protagonist’s journey becomes symbolic of the journey each one of us undertakes in life, where circumstances change unexpectedly and people who once walked beside us may not always remain with us.

The central philosophy of the song is simple but profound. Life does not guarantee permanent companionship. Friends may leave, relationships may break, businesses may fail, jobs may disappear and people who once supported us may suddenly become distant. We may lose somebody we love or find ourselves alone while facing a difficult decision. Yet the disappearance of the crowd does not mean that the journey is over. The road remains, and so does our responsibility to continue walking. That is why Chal Akela is not, in my understanding, a song about loneliness. It is a song about finding courage when companionship disappears.

This message has become even more important in today’s highly connected world. We have social-media followers, WhatsApp groups, professional networks, likes, comments, shares and endless opportunities for communication. Yet we are increasingly dependent on external validation. We want approval for our appearance, relationships, careers, achievements and even our happiness. The philosophy of Chal Akela challenges this dependence. When nobody accompanies you, the song asks you to discover a relationship with yourself. Before expecting the world to believe in you, learn to believe in yourself. Before depending entirely upon others for happiness, discover the strength that already exists within you.

Kavi Pradeep’s writing makes the song particularly powerful because it does not pretend that life will always be easy. It acknowledges suffering as a universal human experience. Whether someone is rich or poor, famous or unknown, young or old, everyone experiences pain. Someone loses love, someone loses money, someone loses a career, someone loses a dream, and sometimes a person loses faith in himself. The question is not whether suffering will ever come. The real question is what we do when it comes. The answer of Chal Akela is to keep moving.

Mukesh makes this philosophy deeply human. There is sadness and vulnerability in his voice, but there is no surrender. He does not sing like someone delivering a motivational lecture. He sounds like a fellow traveller who understands pain and still asks us to continue. That is what makes the motivation believable. O.P. Nayyar’s composition beautifully supports this emotion without overwhelming Kavi Pradeep’s words. The music allows the philosophy to breathe, giving the song a reflective quality that has helped it remain timeless.

The song also carries an important lesson for entrepreneurs, professionals, artists, filmmakers, writers and anyone trying to create something meaningful. When you begin something new, everybody may not understand your vision. When you fail, some people may disappear. When you succeed, many may return. I have always believed that the crowd can encourage us, but the crowd cannot become the source of our conviction. That conviction must come from within. One failure is not our complete story, one broken relationship is not the end of love, one rejected idea is not the end of creativity, and one difficult chapter cannot define an entire life.

For me, the deepest meaning of Chal Akela is spiritual. Walking alone does not necessarily mean being lonely. Solitude can become an opportunity to understand ourselves. Spirituality teaches us to look within rather than constantly searching outside. Someone can teach us meditation, but we must meditate. Someone can explain compassion, but we must practise it. A Guru can show us a spiritual path, but ultimately we must walk that path ourselves. Our families, friends and teachers can support us, but nobody else can complete our inner journey on our behalf.

That is why Chal Akela does not belong to any particular generation or age group. It belongs to everyone. The world of 1969 and the world of today may be dramatically different, but human emotions remain similar. We still experience love and loss, companionship and loneliness, success and failure, hope and disappointment. More than half a century later, this masterpiece by Mukesh, Kavi Pradeep and O.P. Nayyar continues to remind us that however difficult the road may become, there is still much of life left to experience. “Chal Akela, Chal Akela” is motivation set to music, spirituality expressed through cinema and a timeless lesson in resilience: when the crowd disappears, do not stop—keep walking.

Sonu Tyagi is an award-winning writer, director and producer and the Founder of Go Spiritual and Approach Entertainment Group, with more than two decades of experience in media, entertainment, films and communications. Approach Entertainment works across Celebrity & Talent Management, Film Productions, Advertising & Corporate Film Productions, Film Marketing, Events and Entertainment Marketing, while Approach Communications is an award-winning PR, Digital and Integrated Communications agency. Approach Bollywood operates as a Bollywood & Entertainment Newswire, Portal & App. Through Go Spiritual, Tyagi works to promote spirituality, spiritual awareness, philanthropy and social causes, mental health and wellness, Ayurveda and holistic living, spiritual tourism, media and events. Go Spiritual also advocates humanity, compassion, non-violence, vegetarianism, animal kindness and a more spiritually conscious approach to modern life.

The post ‘Chal Akela, Chal Akela’: Why This Timeless Song of Motivation, Self-Belief and Spiritual Strength Matters More Than Ever Today first appeared on Go Spiritual News Magazine & App .

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Prime Minister joins Yoga Federation of Uzbekistan session during State Visit; growing popularity of Yoga highlights India-Uzbekistan cultural ties and the universal appeal of India’s ancient tradition of harmony between body, mind and soul

Tashkent: Prime Minister Narendra Modi brought India’s ancient spiritual tradition of Yoga into focus during his State Visit to Uzbekistan as he participated in a special yoga programme organised by the Yoga Federation of Uzbekistan in Tashkent on Sunday, August 30.

The programme, held during the Prime Minister’s two-day visit to the Central Asian nation, brought together yoga practitioners and young participants in a demonstration of a tradition that originated in India but has grown into a global movement for physical, mental and spiritual well-being. Modi interacted with participants as they performed yoga and later joined them for a group photograph.

The official Press Information Bureau also documented Modi’s participation in the programme at the Hilton Hotel in Tashkent. The event was one of several engagements during his August 29–30 State Visit to Uzbekistan at the invitation of President Shavkat Mirziyoyev.

For Go Spiritual News Magazine & App, the event has significance beyond diplomacy. It reflects how an ancient Indian spiritual discipline has travelled across geographical, cultural and religious boundaries to become a shared global practice.

Yoga: A Bridge Beyond Borders

Modi praised the enthusiasm of the Uzbek participants and described yoga as beneficial for both the mind and soul. He also emphasised its ability to strengthen bonds beyond national boundaries.

The Prime Minister watched the participants perform different yoga practices, interacted with the young practitioners and appreciated their performance. Visuals from the programme showed him walking among the participants before posing for a group photograph.

The Ministry of External Affairs said the programme reflected the growing popularity of yoga in Uzbekistan and its contribution to bringing the people and cultures of India and Uzbekistan closer together.

That growing international acceptance is particularly important to understanding yoga in its original context.

Yoga is often associated internationally with physical postures and fitness, but its Indian roots are much deeper. The Sanskrit word Yoga carries the idea of union or integration. Across India’s spiritual traditions, yoga developed as a path towards disciplining the body and mind, developing inner awareness and ultimately exploring the relationship between the individual consciousness and a deeper spiritual reality.

India’s Ancient Spiritual Wisdom Goes Global

The Tashkent gathering therefore represented more than a wellness session.

It demonstrated how one of India’s oldest spiritual traditions can create a connection between people who may belong to different countries, cultures and religious backgrounds.

Yoga does not require people to abandon their individual identities. Its universal appeal comes partly from practices centred on balance, awareness, self-discipline and inner well-being.

India has increasingly presented yoga internationally as an important part of its cultural and civilisational heritage. During his Independence Day address on August 15 this year, Modi included yoga among the elements of India’s cultural “soft power,” alongside handicrafts, films, animation, gaming, digital content and the broader creative sector.

The Tashkent programme offered a visible example of that cultural connection in action.

Rather than being promoted only through speeches or official programmes, yoga was being practised by people in Uzbekistan themselves.

From Physical Health to Inner Harmony

For Go Spiritual, yoga should also be understood beyond physical exercise.

The deeper spiritual philosophy of yoga encourages an individual to create harmony between body, mind and consciousness. Practices involving physical postures, breathing, concentration, meditation and self-discipline have historically formed different parts of the wider yogic tradition.

This distinction becomes increasingly relevant as yoga grows globally.

Modern lifestyles have brought extraordinary convenience and technological progress, but they have also intensified concerns around stress, anxiety, loneliness and disconnection. In such circumstances, the inward-looking dimension of yoga can offer something that physical exercise alone does not—the opportunity to become more aware of the mind and develop greater balance in everyday life.

Yoga can therefore serve simultaneously as a practice for physical wellness and as a doorway towards meditation, self-awareness and spiritual exploration.

Strengthening India-Uzbekistan Cultural Connections

Modi’s yoga engagement formed part of a wider State Visit focused on strengthening India-Uzbekistan relations.

He arrived in Uzbekistan on August 29 and received a warm welcome from President Mirziyoyev. He also visited the Yangi Uzbekistan Monument, where he laid a wreath and described the site as reflecting the aspirations and progress of the Uzbek people.

During talks between the two leaders, India and Uzbekistan agreed to deepen cooperation across areas including trade and investment, digital connectivity, defence and energy.

President Mirziyoyev also conferred Uzbekistan’s highest state honour, the Order of “Oliy Darajali Do‘stlik”, on Modi in recognition of his contribution to strengthening relations between the two countries.

Against this diplomatic backdrop, the yoga session added an important people-to-people and cultural dimension to the visit.

Governments can strengthen relations through agreements and strategic partnerships, but cultural traditions often build connections at a more personal level. Yoga is particularly suited to such cultural exchange because people can experience and practise it directly.

Yoga Belongs to India, Its Message Can Serve Humanity

India’s contribution of yoga to the world represents an important example of how ancient spiritual knowledge can remain relevant in modern times.

The global popularity of yoga does not diminish its Indian spiritual roots. Instead, its acceptance across continents demonstrates how a tradition born from India’s ancient civilisation can carry a universal message.

The philosophy behind yoga asks individuals to turn inward, discipline the mind, understand themselves better and seek harmony rather than conflict.

At a time when humanity faces war, social division, environmental pressures and growing mental-health challenges, the principles of balance, mindfulness, self-control, inner peace and interconnectedness associated with the broader yogic tradition have renewed relevance.

The sight of young people practising yoga in Tashkent while the Indian Prime Minister interacted with them was therefore symbolic of something larger: India’s spiritual heritage crossing borders without demanding uniformity.

For Go Spiritual News Magazine & App, this is the larger message emerging from Tashkent. Yoga may have originated in India, but its message of inner harmony can speak to humanity as a whole.

When yoga moves beyond the mat and becomes a way of cultivating awareness, compassion, balance and peace, it comes closer to its deeper spiritual purpose.

And in that sense, Yoga is not merely India’s soft power—it is one of India’s most profound spiritual gifts to the world.

Go Spiritual Organization: www.gospiritualindia.org
Go Spiritual News Magazine & App: www.gospiritualindia.in

The post PM Modi Takes India’s Spiritual Gift of Yoga to Tashkent, Calls It a Bridge Beyond Borders first appeared on Go Spiritual News Magazine & App .

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Go Spiritual says selective references to ancient meat-eating cannot define Sanatan Dharma, which has championed Ahimsa, Karuna, Sattvic living and compassion towards all living beings

Mumbai : Sonu Tyagi, Founder of Go Spiritual, has strongly countered recent arguments by mythologist and author Devdutt Pattanaik on vegetarianism, caste and references to meat-eating in ancient Hindu literature, asserting that Hindu and Sanatani culture has a profound and enduring tradition of vegetarianism, Ahimsa, compassion and reverence for all living beings.

Tyagi’s response comes in the wake of Pattanaik’s recent commentary on vegetarianism and meat-eating, including arguments linking vegetarian identity with caste, purity and power, alongside references to animal sacrifice and meat consumption in Vedic and other ancient Sanskrit literature. Tyagi said that selective references from texts composed across different historical periods cannot be presented as the defining character of Sanatan Dharma while its vast spiritual traditions of Ahimsa, Daya, Karuna, Sattva and respect for life are pushed into the background.

“Sanatan Dharma must be understood through its highest spiritual ideals and not reduced to a catalogue of what someone may have eaten or sacrificed thousands of years ago. Its spiritual journey takes human consciousness towards compassion, self-restraint, purity and respect for life. For Go Spiritual, vegetarianism is a natural expression of that journey,” said Tyagi.

He strongly disagreed with attempts to interpret India’s vegetarian traditions predominantly through the prism of caste and political power. According to Tyagi, compassion cannot belong to any particular caste, class or political ideology. “An animal being taken for slaughter does not know whether the person protecting it is a Brahmin, Baniya, Dalit, tribal, Hindu, Jain, Buddhist or atheist. It knows fear, pain and the desire to remain alive. Turning vegetarianism into caste warfare distracts us from the fundamental ethical question: when human beings can nourish themselves without deliberately killing an animal, why should an animal have to die for our taste?”

Tyagi clarified that Go Spiritual does not argue that vegetarianism alone makes a person morally superior. A person’s character, he said, cannot be determined simply by what is on his or her plate. However, that does not make the ethical consequences of dietary choices irrelevant. “A vegetarian can be a bad human being and a non-vegetarian can possess many admirable qualities. But that does not change the reality of an animal losing its life for food. Vegetarianism should not be about declaring ourselves superior; it should be about trying to cause less suffering.”

Go Spiritual maintained that ancient Hindu literature represents an enormous and historically layered tradition encompassing different periods, rituals, philosophical schools and interpretations. References to animal sacrifice or meat consumption, Tyagi said, should neither be dishonestly erased nor selectively elevated into the eternal moral message of Hindu civilisation.

“Even if scholarship establishes that certain people consumed meat or particular ancient sacrifices involved animals, does that automatically make animal killing a spiritual ideal for a Hindu living today? History can tell us what human beings sometimes did. Dharma asks us what human beings ought to become,” Tyagi said.

He pointed out that Hindu literature itself contains powerful teachings supporting abstention from meat and compassion towards living creatures. Manusmriti 5.48 links obtaining meat with injury to living beings and consequently advocates abstention, while the following verse asks people to contemplate the origin of flesh and the bondage and killing of creatures. The Mahabharata’s Anushasana Parva contains an extensive discourse on abstention from meat, compassion towards creatures and the spiritual merit associated with avoiding flesh.

“If passages apparently referring to meat consumption are considered legitimate evidence of Hindu tradition, then passages explicitly advocating abstention and compassion must be given equal, if not greater, attention. Intellectual fairness demands that we acknowledge the complete spiritual conversation rather than selecting only those passages that support a predetermined conclusion,” Tyagi said.

Tyagi also highlighted the Bhagavad Gita’s emphasis on Sattvic food. Bhagavad Gita 17.8 describes foods associated with Sattva as those promoting life, purity, strength, health, happiness and satisfaction, while Bhagavad Gita 9.26 speaks of Lord Krishna accepting with devotion an offering of a leaf, flower, fruit or water. Tyagi said these teachings have helped inspire generations of vegetarian Hindu households, temples, saints, devotees and spiritual institutions.

“Look at the tradition of Prasad, the vegetarian practices of numerous Vaishnava traditions and the emphasis placed upon Sattvic food by generations of spiritual teachers. Vegetarian spirituality is not a modern political invention. It is a living and deeply rooted part of Hindu and Sanatani culture,” he said.

According to Tyagi, Ahimsa represents one of Indian civilisation’s most significant spiritual contributions because it expands the circle of compassion beyond human beings. Animals experience fear, pain and an instinctive desire for survival, he said, and spirituality should increase humanity’s sensitivity towards that suffering rather than provide intellectual arguments for ignoring it.

Addressing the frequently raised argument that plants are also living, Tyagi said the impossibility of eliminating every form of harm does not justify avoidable suffering. “Ahimsa in everyday life can also mean choosing the path of minimum harm. The fact that human existence cannot eliminate every form of injury cannot become an excuse to cause suffering that we have the reasonable ability to avoid.”

Tyagi said Hindu society should celebrate its compassionate spiritual heritage rather than allowing food to become another source of caste or political division. He also rejected sweeping attacks on Brahmins, Banias, Dalits, tribal communities or any other social group, saying no community has a monopoly over either compassion or cruelty.

“We do not need to erase history to defend Sanatan Dharma, but neither should selective readings of history be used to diminish its magnificent traditions of vegetarianism, Ahimsa and compassion. Go Spiritual proudly stands for a vegetarian and compassionate way of life. The higher message of Sanatan Dharma is Ahimsa, Karuna, Sattva and kindness towards every living being,” Tyagi said.

“If we have the choice to nourish ourselves without killing an innocent creature, let us choose compassion. An animal’s life is greater than a few moments of taste. For us, that is not merely vegetarianism; that is spirituality in action,” he concluded.

Go Spiritual, founded by Sonu Tyagi, is a spiritual and wellness organisation working in spirituality, spiritual awareness, philanthropy and social causes, mental health and wellness, Ayurveda and holistic living, spiritual tourism, media and events. The organisation advocates vegetarianism, animal kindness, conscious living and spirituality centred on humanity and compassion.

Sonu Tyagi is an award-winning writer, director and producer, and the Founder of Approach Entertainment Group and Go Spiritual, with more than two decades of experience in the media and entertainment industry. Under his leadership, Approach Entertainment works across Celebrity & Talent Management, Film Productions, Advertising & Corporate Film Productions, Film Marketing, Events and Entertainment Marketing; Approach Communications is an award-winning PR, Digital and Integrated Communications agency offering strategic communications services across diverse sectors; while Approach Bollywood operates as a Bollywood and Entertainment Newswire, News Portal and App, covering films, celebrities, television, OTT, music and the wider entertainment industry

For Media Information:  9820965004 / 9716962242

Go Spiritual | Organization: www.gospiritualindia.org | News Magazine & App: www.gospiritualindia.in    www.sonutyagi.com

The post Hindu and Sanatani Culture Stands for Vegetarianism and Ahimsa: Go Spiritual Founder Sonu Tyagi Counters Devdutt Pattanaik first appeared on Go Spiritual News Magazine & App.

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मुंबई : गो स्पिरिचुअल और अप्रोच एंटरटेनमेंट के संस्थापक,  अवार्ड-विनिंग   लेखक, निर्देशक और निर्माता सोनू त्यागी ने अभिनेत्री कृति सेनन के रक्षाबंधन ज्वेलरी विज्ञापन पर सवाल उठाए हैं। उन्होंने कहा कि रक्षाबंधन जैसे पवित्र त्योहार के विज्ञापन में त्योहार की भावना, भाई-बहन के रिश्ते और भारतीय संस्कृति को सबसे ज्यादा महत्व दिया जाना चाहिए। विज्ञापन को लेकर विवाद और आलोचना के बाद अब ज्वेलरी ब्रांड जीवा ने इसे वापस ले लिया है।

जीवा के लिए बनाए गए इस विज्ञापन में अभिनेत्री कृति सेनन रक्षाबंधन मनाते हुए ऑफ-व्हाइट ब्रालेट-स्टाइल ब्लाउज, केप और ड्रेप्ड स्कर्ट में नजर आई थीं। विज्ञापन सामने आने के बाद कई लोगों ने सोशल मीडिया पर उनके पहनावे को लेकर सवाल उठाए। लोगों का कहना था कि भाई-बहन के पवित्र और सुरक्षा के रिश्ते को समर्पित रक्षाबंधन जैसे त्योहार के विज्ञापन में इस तरह की स्टाइलिंग उचित है या नहीं, इस पर ब्रांड को विचार करना चाहिए।

विवाद और आलोचना बढ़ने के बाद जीवा ने अब इस विज्ञापन को वापस ले लिया है। सोनू त्यागी ने कहा कि रक्षाबंधन केवल एक व्यावसायिक अवसर नहीं है। यह भाई और बहन के बीच प्यार, विश्वास, सुरक्षा और सम्मान से जुड़ी एक गहरी आध्यात्मिक और सांस्कृतिक परंपरा है।

सोनू त्यागी ने कहा, “रक्षाबंधन भाई और बहन के सबसे पवित्र रिश्तों में से एक का त्योहार है। यह रिश्ता प्यार, विश्वास, सम्मान और सुरक्षा पर आधारित है। जब किसी विज्ञापन में इस पवित्र रिश्ते से ज्यादा फैशन, स्किन शो और कंटेंट को वायरल बनाने पर ध्यान दिया जाता है, तो त्योहार की असली भावना कमजोर हो जाती है।”

सोनू त्यागी ने आधुनिकता और महिला सशक्तिकरण के नाम पर रिवीलिंग कपड़ों के इस्तेमाल पर भी सवाल उठाया। उन्होंने कहा, “मैं यह नहीं समझता कि रक्षाबंधन मनाने के लिए किसी महिला को रिवीलिंग ड्रेस पहनने की क्या जरूरत है। कम कपड़े पहनने से कोई महिला कैसे सशक्त हो जाती है? अगर इसी विज्ञापन में कोई पुरुष अभिनेता अंडरवियर में दिखाई देता, तो क्या उसे आधुनिक या प्रगतिशील माना जाता? इसका जवाब साफ है। ब्रांड्स को संस्कृति के प्रति संवेदनशील होना चाहिए। सिर्फ टीआरपी, व्यूज या किसी विज्ञापन को वायरल बनाने के लिए हिंदू परंपराओं और महिलाओं की गरिमा का इस्तेमाल नहीं होना चाहिए।”

सोनू त्यागी ने कहा कि फिल्मों और किसी खास त्योहार के लिए बनाए गए विज्ञापन के बीच अंतर को भी समझना जरूरी है। उन्होंने कहा, “यह कोई फिल्म नहीं है, जहां कहानी की जरूरत के अनुसार किसी खास तरह के कपड़ों की जरूरत हो सकती है। यह खास तौर पर रक्षाबंधन के लिए बनाया गया विज्ञापन था। ब्रांड्स और विज्ञापन बनाने वालों को हिंदू त्योहारों पर विज्ञापन बनाते समय उस त्योहार की संस्कृति, परंपरा और भावनाओं को समझना चाहिए। पवित्र त्योहारों को संवेदनशीलता के साथ दिखाने की जरूरत है, सनसनी के साथ नहीं।”

सोनू त्यागी ने कहा कि अगर किसी त्योहार के विज्ञापन को देखने के बाद लोगों का ध्यान त्योहार के संदेश से हटकर केवल कपड़ों पर चला जाए, तो विज्ञापन अपने असली उद्देश्य से दूर हो जाता है।

उन्होंने कहा, “रक्षाबंधन का असली संदेश भाई-बहन का प्यार, सुरक्षा का वादा, भावनात्मक जुड़ाव और हमारी सांस्कृतिक परंपराएं हैं। विज्ञापन में इन बातों को प्रमुखता से दिखाया जाना चाहिए। अगर लोगों की चर्चा त्योहार की जगह केवल अभिनेत्री के कपड़ों पर होने लगे, तो ब्रांड्स को यह समझना चाहिए कि कहीं विज्ञापन का असली संदेश पीछे तो नहीं छूट गया।”

आध्यात्मिक नजरिए से सोनू त्यागी ने कहा कि भारतीय परंपराओं में परिवार और रिश्तों के बीच मर्यादा, सादगी और सम्मान को हमेशा महत्व दिया गया है। उन्होंने कहा, “भाई-बहन का रिश्ता हमारी संस्कृति के सबसे पवित्र रिश्तों में से एक है। इसे संवेदनशीलता, गरिमा और सम्मान के साथ दिखाया जाना चाहिए। किसी पवित्र त्योहार को रिवीलिंग फैशन दिखाने का मंच बनाना प्रगतिशीलता नहीं है। यह उस त्योहार और उससे जुड़ी भावनाओं के प्रति असंवेदनशीलता है।”

अब विज्ञापन वापस लिए जाने के बाद सोनू त्यागी ने कहा कि यह जरूरी है कि ब्रांड्स लोगों की भावनाओं को समझें और भारतीय त्योहारों से जुड़े विज्ञापन बनाते समय संस्कृति का सम्मान करें। उन्होंने कहा कि विज्ञापन की दुनिया में क्रिएटिविटी और आधुनिक सोच जरूरी है, लेकिन इसका मतलब यह नहीं है कि त्योहारों की मूल भावना को नजरअंदाज कर दिया जाए। ब्रांड्स आधुनिक और आकर्षक विज्ञापन बना सकते हैं, लेकिन उनमें संस्कृति, परंपरा और रिश्तों की गरिमा का भी ध्यान रखा जाना चाहिए।

सोनू त्यागी ने कहा कि जीवा द्वारा विज्ञापन वापस लिए जाने के बाद यह मामला विज्ञापन और मार्केटिंग इंडस्ट्री के लिए भी एक महत्वपूर्ण संदेश है। किसी भी त्योहार पर विज्ञापन बनाते समय केवल चर्चा, व्यूज और वायरल होने को सफलता का पैमाना नहीं बनाया जाना चाहिए। लोगों की भावनाओं और सांस्कृतिक संदर्भ को समझना भी उतना ही जरूरी है।

सोनू त्यागी एक जाने-माने अवार्ड-विनिंग  लेखक, निर्देशक और निर्माता हैं और उन्हें भारतीय मीडिया और एंटरटेनमेंट इंडस्ट्री में दो दशक से अधिक का अनुभव है। उन्होंने साइकोलॉजी में डिग्री ली है और एडवरटाइजिंग मैनेजमेंट, जर्नलिज्म और फिल्ममेकिंग की भी पढ़ाई की है। उन्होंने अपने करियर की शुरुआत प्रमुख एडवरटाइजिंग एजेंसियों और मीडिया हाउसेज के साथ की और 24 वर्ष की उम्र में अपने वेंचर्स की शुरुआत की। उन्होंने प्रोडक्शन, मार्केटिंग, राइटिंग और क्रिएटिव कंसल्टेशन के क्षेत्र में 40 से अधिक बॉलीवुड फिल्मों में योगदान दिया है।

उन्होंने अभिनेता राकेश बेदी अभिनीत आध्यात्मिक वेब सीरीज टू ग्रेट मास्टर्स का सह-निर्माण और क्रिएशन किया है। यह सीरीज स्वामी विवेकानंद और परमहंस योगानंद की शिक्षाओं पर आधारित है। वह राजपाल यादव, ब्रजेंद्र काला, हेमंत पांडे और सारा खान अभिनीत व्यंग्यात्मक हिंदी कॉमेडी फिल्म कैंप डीसेंट के क्रिएटिव प्रोड्यूसर हैं। वह ग्लोबल फिल्म लिबरेशन के सह-निर्माता भी हैं।

सोनू त्यागी को उनके काम के लिए युवा रत्न अवॉर्ड, बिज इंडिया 2010 अवॉर्ड, सर्विस एक्सीलेंस अवॉर्ड और पीआर एजेंसी ऑफ द ईयर अवॉर्ड सहित कई सम्मान मिले हैं। उन्हें मानसिक स्वास्थ्य के क्षेत्र में टॉप मोस्ट लीडर्स इन मेंटल हेल्थ के रूप में भी सम्मानित किया गया है।

अप्रोच एंटरटेनमेंट ग्रुप की स्थापना और नेतृत्व सोनू त्यागी करते हैं। यह एक मल्टी-वर्टिकल एंटरटेनमेंट और कम्युनिकेशंस ग्रुप है। यह फिल्म प्रोडक्शन, सेलिब्रिटी मैनेजमेंट, एडवरटाइजिंग और कॉरपोरेट फिल्म्स, फिल्म मार्केटिंग, इवेंट्स और एंटरटेनमेंट मार्केटिंग के क्षेत्र में काम करता है। ग्रुप के अंतर्गत अप्रोच कम्युनिकेशंस, जो पीआर, डिजिटल और इंटीग्रेटेड कम्युनिकेशंस एजेंसी है, और अप्रोच बॉलीवुड, जो बॉलीवुड और एंटरटेनमेंट न्यूजवायर और ऐप है, भी शामिल हैं। ग्रुप भारत के कई प्रमुख शहरों में काम करता है और व्यावसायिक काम के साथ सार्थक कंटेंट और सामाजिक मुद्दों पर भी ध्यान देता है।

गो स्पिरिचुअल की स्थापना सोनू त्यागी ने एक आध्यात्मिक और वेलनेस संगठन के रूप में की है। यह आध्यात्मिक जागरूकता, समाज सेवा, मानसिक स्वास्थ्य और वेलनेस, आयुर्वेद, मीडिया, आध्यात्मिक पर्यटन, ऑर्गेनिक जीवन और सामाजिक मुद्दों के क्षेत्र में काम करता है। गो स्पिरिचुअल, अप्रोच एंटरटेनमेंट ग्रुप की एक पहल है। यह गो स्पिरिचुअल न्यूज मैगजीन और ऐप भी चलाता है और भविष्य में वेब टीवी और ओटीटी कंटेंट शुरू करने की योजना है। इसका उद्देश्य सकारात्मक, आध्यात्मिक और जागरूक जीवन से जुड़ा कंटेंट लोगों तक पहुंचाना है। गो वेज और भूख मिटाओ जैसे अभियानों के माध्यम से गो स्पिरिचुअल करुणा, सांस्कृतिक संवेदनशीलता, आंतरिक संतुलन और सामाजिक जिम्मेदारी को बढ़ावा देता है।

For More Information, contact Go Spiritual / Approach Entertainment Group at 9820965004 / 9716962242

 Email:  info@approachentertainment.com.

Visit www.approachentertainment.com and www.sonutyagi.com

The post सोनू त्यागी ने कृति सेनन के रक्षाबंधन  विज्ञापन पर उठाए सवाल,  विवाद के बाद विज्ञापन वापस first appeared on Go Spiritual News Magazine & App.

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Go Spiritual says Raksha Bandhan reminds us that spirituality begins at home — with love, respect, gratitude, responsibility and strong family bonds

Mumbai: Raksha Bandhan is much more than the tying of a sacred thread between a sister and brother. At its heart, the festival celebrates love, trust, protection, responsibility and the strength of family relationships. As families across India celebrate Raksha Bandhan, Go Spiritual, the spiritual and wellness organization, is highlighting the deeper spiritual essence of the festival and calling upon people to use the occasion to reconnect with their families.

For Go Spiritual, Raksha Bandhan carries a simple but powerful message: our relationships are sacred, and they need to be protected, respected and nurtured.

In today’s fast-moving world, people may live under the same roof yet have little time for each other. Careers, technology, social media, personal ambitions and everyday pressures can gradually create emotional distance within families. Raksha Bandhan gives us an opportunity to pause and remember the people who have stood beside us through different stages of life.

The festival reminds us that spirituality is not only found in temples, meditation, prayers or religious rituals. Spirituality also begins at home — in the way we treat our parents, siblings, children, grandparents and other family members.

Rakhi Is a Bond of Love and Responsibility

Traditionally, on Raksha Bandhan, a sister ties a Rakhi around her brother’s wrist and prays for his happiness, health and well-being. The brother expresses his affection and traditionally promises to protect and support her.

Go Spiritual believes that the spiritual meaning of this tradition goes much deeper.

The Rakhi can be seen as a sacred reminder of mutual love, respect, responsibility and emotional support. A brother and sister protect each other in different ways throughout their lives. They share childhood memories, family experiences, happiness, disagreements, difficulties and countless moments that often create a bond unlike any other relationship.

Protection should therefore not be understood only in a physical sense. Sometimes protection means listening when someone is struggling. Sometimes it means offering emotional support without judgement. It can mean standing beside a sibling during failure, encouraging them during difficult times or simply assuring them that they are not alone.

That is the deeper Raksha represented by Raksha Bandhan.

Family Is Our First School of Love

Go Spiritual believes that the family is one of the first places where a human being learns love, sharing, sacrifice, forgiveness and compassion.

Parents make sacrifices for their children. Brothers and sisters grow together and learn to share. Grandparents connect younger generations with memories, traditions and values. Children bring new energy and hope into a household.

These relationships shape us long before we understand the larger world.

Yet family relationships cannot be taken for granted. Like every meaningful bond, they require time, communication, patience and understanding.

Raksha Bandhan provides an important reminder to reconnect with those relationships.

A phone call to a sibling living far away, spending time with ageing parents, visiting grandparents, forgiving an old misunderstanding or simply sitting together for a family meal can carry greater emotional value than an expensive gift.

Spirituality Begins with the People Closest to Us

Go Spiritual emphasizes that there is little meaning in speaking about spirituality, compassion and universal love if we remain disconnected from the people closest to us.

A person may meditate every day, visit spiritual places and read sacred texts, but spirituality must eventually reflect in everyday behaviour.

Respecting parents, caring for senior citizens, supporting siblings, spending meaningful time with children, forgiving family members and remaining present during difficult times are all forms of spiritual practice.

The home can become our first spiritual space when relationships within it are built on love, kindness and understanding.

Raksha Bandhan therefore offers an opportunity for introspection. Instead of asking only what gift we should give our brother or sister, we can also ask: Have I given enough time to my family? Have I listened to them? Have I expressed gratitude? Is there a relationship that needs healing?

These simple questions can give the festival a much deeper meaning.

Protect Family Bonds in an Increasingly Disconnected World

Modern lifestyles have transformed families. Brothers and sisters may live in different cities or countries. Children often move away from parents for education and careers. Busy schedules can make family gatherings less frequent.

Technology allows us to remain constantly connected, yet emotional connection can still become weaker.

Go Spiritual believes this makes festivals such as Raksha Bandhan even more important.

The festival creates a reason for families to come together, revive memories and renew emotional bonds. Even when physical distance makes meeting impossible, a sincere conversation can bring people closer.

Family should not become something we remember only during festivals, emergencies or celebrations. Strong family relationships are built through regular attention, respect and presence.

Remember Parents and Grandparents Too

While Raksha Bandhan primarily celebrates the brother-sister relationship, Go Spiritual encourages families to use the occasion to appreciate the entire family.

Behind the bond between siblings are often parents who raised them together, grandparents who passed on traditions and relatives who contributed to their shared memories.

The festival can therefore become a celebration of the wider family.

Spend time with elderly parents and grandparents. Listen to their stories. Seek their blessings. Encourage children to understand family traditions. Bring generations together whenever possible.

In a society where loneliness among senior citizens is an increasing concern, giving time and affection to elders can be among the most meaningful expressions of spirituality.

Choose Togetherness Over Materialism

Raksha Bandhan has increasingly become associated with gifts, shopping and commercial celebrations. Gifts can certainly be a beautiful expression of affection, but Go Spiritual believes they should never become the measure of a relationship.

The most valuable gifts within a family often cannot be purchased.

Time. Trust. Respect. Forgiveness. Presence. Gratitude.

A simple Rakhi tied with genuine affection can mean more than an expensive celebration without emotional connection.

Go Spiritual encourages people to celebrate simply, spend meaningful time together and use the festival to strengthen relationships rather than focusing only on material exchanges.

Let Raksha Bandhan Heal Relationships

No family is without disagreements. Brothers and sisters argue. Generations sometimes struggle to understand one another. Words spoken in anger can create distance that lasts for months or even years.

Raksha Bandhan can become an opportunity to let go of ego.

Make the first call. Send the first message. Apologize if necessary. Forgive where possible. Reopen a relationship that has been damaged by a misunderstanding.

From a spiritual perspective, forgiveness does not make a person weaker. It can free the mind from anger and allow relationships to heal.

Sometimes one sincere conversation can repair a bond that years of silence have weakened.

The Sacred Thread Around the Family

The Rakhi may be tied around one wrist, but its message can embrace an entire family.

It reminds us that no achievement can completely replace the warmth of meaningful human relationships. Professional success, wealth and recognition have their place, but during difficult moments, it is often family that becomes our emotional strength.

This is why Go Spiritual believes Raksha Bandhan remains deeply relevant in modern times.

The festival asks us to protect something increasingly precious — human connection.

This Raksha Bandhan, Go Spiritual calls upon people to go beyond ritual and make a simple spiritual commitment: give more time to your family, respect your parents and elders, stand beside your siblings, listen to your children, forgive old differences and protect the relationships that truly matter.

Because ultimately, the most meaningful Rakhi is not simply the thread tied around a wrist.

It is the invisible thread of love that keeps a family together.

The post Raksha Bandhan Is More Than a Ritual: Go Spiritual Highlights Its Deeper Spiritual Meaning first appeared on Go Spiritual News Magazine & App.

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Mohammed Rafi, Sahir Ludhianvi and Ravi’s unforgettable song from Yash Chopra’s 1965 classic Waqt reminds us that neither happiness nor sorrow, success nor failure, power nor position lasts forever—because ultimately, time changes everything

By Sonu Tyagi
Founder, Go Spiritual & Approach Entertainment

There are some songs that entertain us, some that touch our emotions, and then there are rare songs that make us stop and think about life itself. “Waqt Se Din Aur Raat” from the 1965 film Waqt belongs to this rare category. More than six decades after it was created, the song remains astonishingly relevant because the truth it expresses has not changed: nothing in life is permanent, and time is more powerful than everything we believe we possess.

The song was sung by the legendary Mohammed Rafi, written by one of Indian cinema’s greatest poets, Sahir Ludhianvi, and composed by Ravi. Waqt was directed by Yash Chopra and produced by B. R. Chopra. Its celebrated ensemble included Balraj Sahni, Sunil Dutt, Raaj Kumar, Shashi Kapoor, Sadhana, Sharmila Tagore and Achala Sachdev. The title song itself is picturised around Balraj Sahni and Achala Sachdev.

The greatness of Waqt Se Din Aur Raat lies in how perfectly its philosophy connects with the film. Waqt tells the story of a prosperous family whose comfortable world is suddenly destroyed by circumstances beyond its control. A family that appears secure is separated, and individual lives take completely different directions. In that sense, time is not merely part of the story—time is almost the central character of the film.

Sahir Ludhianvi captures this philosophy in remarkably simple words. Day and night, yesterday and today, happiness and sorrow, prosperity and hardship—all exist under the authority of time. The song tells us that even the splendour surrounding us is temporary. Today may offer us a bed of flowers; tomorrow may bring a crown of thorns. This is not pessimism. It is an invitation to understand reality.

In today’s world, this message is perhaps more important than ever. We live in a culture fascinated by success, wealth, fame, followers, power, designations and social status. When things are going well, human beings can easily begin believing that the good time will continue forever. Success can slowly become ego. Money can become arrogance. Position can create an illusion of permanence. Fame can make us believe that applause will never stop.

But time does not recognise our ego.

A successful businessman can face a financial crisis. A powerful person can lose authority. A celebrity can suddenly find public attention moving elsewhere. A professional at the peak of a career can encounter an unexpected setback. A healthy person can face illness. A relationship we considered permanent can change. And someone struggling today may become extraordinarily successful tomorrow.

This is why the philosophy of Waqt Se Din Aur Raat works in both directions. If your time is good, remain humble. If your time is difficult, remain hopeful.

That, for me, is one of the song’s greatest spiritual messages.

When we are successful, spirituality reminds us that success is not a licence for arrogance. Wealth, fame, position and power are circumstances; they are not our true identity. We should enjoy the blessings that life gives us, but we should also remember that circumstances can change. Humility during success is therefore not weakness—it is wisdom.

Similarly, when we are suffering, we should remember that suffering is also not permanent. A person going through financial difficulty may feel that life will never improve. Someone experiencing loneliness may believe happiness has disappeared forever. A person facing professional failure may think there is no future. But the same time that brings difficult circumstances also has the power to change them.

Bad times should not destroy our hope, just as good times should not create our arrogance.

Mohammed Rafi’s voice gives this philosophy extraordinary emotional depth. He does not merely sing about time; his voice seems to carry an awareness of human vulnerability. Ravi’s composition gives Sahir’s words the space they deserve. There is seriousness in the music because the subject itself is serious. Yet the song never becomes hopeless. It asks us to recognise the power of time rather than surrender to it. The credits for Rafi, Sahir and Ravi are also confirmed in the film’s soundtrack records.

Sahir Ludhianvi’s writing goes even deeper when he reminds us that even governments and societies stand vulnerable before time. Human history proves this repeatedly. Empires considered invincible disappeared. Powerful rulers became chapters in history books. Civilisations rose and declined. Fortunes were created and lost. Generations arrived and departed. Yet every generation, while living through its own moment, was tempted to believe that its present reality would last forever.

It never does.

There is also a profound spiritual idea hidden within this understanding: impermanence can teach us how to live better. Once we accept that everything around us changes, our priorities begin to change as well. We may become less obsessed with possessions and more interested in relationships. We may become less interested in proving ourselves superior to others and more interested in becoming better human beings. We may forgive more easily because we understand how short life is. We may become more compassionate because we realise that everybody is travelling through changing circumstances.

The message is especially relevant for people experiencing success. When life gives you prosperity, respect and influence, use them positively. Help somebody. Support someone struggling. Treat people with dignity. Do not humiliate someone simply because your position is stronger today. The person standing below you today may stand above you tomorrow, because time has no permanent favourites.

And if you are passing through difficult circumstances, do not assume that today’s pain is your permanent destiny. Continue working, learning and believing. Night becomes day, seasons change and circumstances evolve. Sometimes what appears to be the end of one chapter becomes the beginning of another.

For me, therefore, Waqt Se Din Aur Raat is much more than an old Hindi film song. It is a spiritual lesson expressed through cinema. It teaches acceptance without helplessness, humility without weakness and hope without illusion. It asks us to respect time, because time can give and time can take away.

The world has transformed enormously since Waqt was released in 1965, but Sahir Ludhianvi’s philosophy remains unchanged. Technology may change, societies may change and lifestyles may change, but the fundamental reality of human existence remains the same.

Nothing is permanent.

So when your time is good, be grateful rather than arrogant. When your time is difficult, be patient rather than hopeless. When you have power, use it compassionately. When somebody else is suffering, do not mock their circumstances. And above everything else, remember that success, failure, happiness and sorrow are all visitors in the journey of life.

Because ultimately, time changes everything—and understanding that truth can change us.

Sonu Tyagi is an award-winning writer, director and producer and the Founder of Go Spiritual and Approach Entertainment Group. With more than two decades of experience across media, entertainment, films and communications, Tyagi has been associated with creative, communications and social initiatives while increasingly focusing on spirituality, humanity and wellness. Through Go Spiritual, he works to promote spiritual awareness, mental health and wellness, philanthropy and social causes, compassion, vegetarianism, non-violence, animal kindness, Ayurveda and holistic living, spiritual tourism, media and events. Go Spiritual News Magazine & App is the organization’s media initiative focusing on spirituality, wellness, positive living and issues connected with humanity and conscious living.

Go Spiritual Organization: www.gospiritualindia.org | Go Spiritual News Magazine & App: www.gospiritualindia.in

The post ‘Waqt Se Din Aur Raat’: Stay Humble in Good Times, Stay Hopeful in Bad Times — A Timeless Spiritual Lesson for Life first appeared on Go Spiritual News Magazine & App .

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देवदत्त पटनायक के मांसाहार और प्राचीन हिंदू ग्रंथों से जुड़े तर्कों पर सोनू त्यागी का कड़ा जवाब, कहा—चुनिंदा संदर्भों से सनातन धर्म की अहिंसा, करुणा और जीव–दया की परंपरा को नहीं किया जा सकता नजरअंदाज

मुंबई: गो स्पिरिचुअल के संस्थापक सोनू त्यागी ने लेखक और मिथक विशेषज्ञ देवदत्त पटनायक के शाकाहार, मांसाहार और प्राचीन हिंदू ग्रंथों को लेकर दिए गए विचारों का कड़ा विरोध किया है। त्यागी ने कहा कि शाकाहार, अहिंसा, करुणा और जीवों के प्रति दया हिंदू और सनातन धर्म के मूल आदर्श हैं। हजारों साल पुराने ग्रंथों के कुछ चुनिंदा संदर्भों के आधार पर सनातन धर्म की पूरी सोच और परंपरा को नहीं समझा जा सकता।

हाल में देवदत्त पटनायक ने शाकाहार और मांसाहार को लेकर अपने विचार रखे हैं। उन्होंने प्राचीन हिंदू ग्रंथों में पशु बलि और मांस खाने से जुड़े कई संदर्भों का जिक्र किया है। इसके साथ ही उन्होंने शाकाहार को जाति, शुद्धता और सामाजिक ताकत जैसे विषयों से भी जोड़ा है।

सोनू त्यागी का कहना है कि हिंदू और सनातन धर्म को केवल इस आधार पर नहीं देखा जा सकता कि हजारों साल पहले किसी समय कुछ लोग क्या खाते थे या उस समय कौन-सी प्रथाएं प्रचलित थीं। सनातन धर्म की असली ताकत उसकी आध्यात्मिक सोच और समय के साथ मनुष्य को बेहतर और दयालु बनाने की शिक्षा में है।

सोनू त्यागी ने कहा, “सनातन धर्म हमें दया, प्रेम, अहिंसा, संयम और सभी जीवों के सम्मान की शिक्षा देता है। मेरे लिए शाकाहार केवल भोजन की आदत नहीं है। यह जीवों के प्रति दया और अहिंसा का रास्ता है। अगर हम किसी जीव को मारे बिना स्वस्थ जीवन जी सकते हैं, तो केवल स्वाद के लिए किसी जीव की जान क्यों ली जाए?”

उन्होंने कहा कि शाकाहार को केवल जाति से जोड़कर देखना भी सही नहीं है। दया किसी एक जाति या समाज की नहीं होती। कोई भी व्यक्ति, चाहे वह किसी भी जाति, धर्म, वर्ग या विचार से आता हो, जीवों के प्रति दया रख सकता है और शाकाहार अपना सकता है।

त्यागी ने कहा, “जिस जानवर को काटने के लिए ले जाया जा रहा है, उसे हमारी जाति या राजनीति से कोई मतलब नहीं है। वह केवल डर और दर्द महसूस करता है। वह भी जीना चाहता है। इसलिए सवाल बहुत सीधा है—अगर हमारे पास बिना किसी जानवर को मारे भोजन करने का विकल्प है, तो हमें दया का रास्ता क्यों नहीं चुनना चाहिए?”

उन्होंने यह भी साफ किया कि केवल शाकाहारी होने से कोई व्यक्ति अपने आप अच्छा इंसान नहीं बन जाता। इंसान की अच्छाई उसके पूरे व्यवहार और कर्मों से तय होती है। लेकिन इसका यह मतलब भी नहीं है कि भोजन के लिए किसी जीव की जान लेने के सवाल को नजरअंदाज कर दिया जाए।

त्यागी ने कहा, “कोई शाकाहारी व्यक्ति भी गलत काम कर सकता है और कोई मांसाहारी व्यक्ति कई अच्छे गुणों वाला हो सकता है। हमारा उद्देश्य किसी इंसान को छोटा या बड़ा बताना नहीं है। हमारा सवाल केवल इतना है कि जहां हिंसा से बचा जा सकता है, वहां हम अहिंसा को क्यों न चुनें?”

गो स्पिरिचुअल का कहना है कि प्राचीन हिंदू साहित्य बहुत विशाल है। ये ग्रंथ अलग-अलग समय में लिखे गए और उनमें अलग-अलग तरह के धार्मिक, सामाजिक और आध्यात्मिक विचार मिलते हैं। इसलिए किसी एक समय या किसी एक प्रथा को पूरे सनातन धर्म की पहचान बना देना ठीक नहीं है।

सोनू त्यागी ने कहा, “अगर इतिहास में कहीं मांस खाने या पशु बलि का उल्लेख मिलता भी है, तो उसे छिपाने की जरूरत नहीं है। लेकिन केवल उन्हीं बातों को उठाकर यह कहना भी सही नहीं है कि यही सनातन धर्म की पहचान है। इतिहास हमें बताता है कि अलग–अलग समय में क्या हुआ, जबकि धर्म हमें सिखाता है कि हमें किस दिशा में आगे बढ़ना चाहिए।”

उन्होंने कहा कि हिंदू ग्रंथों में अहिंसा, जीव-दया और मांस से दूर रहने की शिक्षा भी मिलती है। मनुस्मृति के अध्याय 5 में मांस और जीवों को होने वाली हानि पर विचार करते हुए मांस से दूर रहने की बात कही गई है। इसी तरह महाभारत के अनुशासन पर्व में भी मांस त्याग और जीवों के प्रति दया पर विस्तार से चर्चा मिलती है।

त्यागी ने कहा कि अगर प्राचीन ग्रंथों में मांस खाने से जुड़े संदर्भों की चर्चा की जाती है, तो उन्हीं ग्रंथों में मौजूद अहिंसा, दया और मांस त्याग की शिक्षाओं की भी चर्चा होनी चाहिए।

उन्होंने कहा, “हमें आधी बात नहीं, पूरी बात देखनी चाहिए। अगर किसी ग्रंथ में मांस से जुड़ा कोई संदर्भ है तो उसकी चर्चा कीजिए, लेकिन उसी परंपरा में अहिंसा और जीव–दया की जो मजबूत शिक्षा है, उसे भी सामने रखिए।”

सोनू त्यागी ने भगवद्गीता में सात्विक भोजन की शिक्षा का भी जिक्र किया। उन्होंने कहा कि गीता में ऐसे भोजन को महत्व दिया गया है जो जीवन, स्वास्थ्य, शक्ति, सुख और शांति बढ़ाए। भगवद्गीता 9.26 में भगवान श्रीकृष्ण प्रेम और भक्ति से अर्पित पत्र, पुष्प, फल और जल को स्वीकार करने की बात कहते हैं।

त्यागी ने कहा कि भारत के लाखों हिंदू परिवारों, मंदिरों, संतों और आध्यात्मिक परंपराओं में आज भी सात्विक और शाकाहारी भोजन को महत्व दिया जाता है। मंदिरों में प्रसाद की परंपरा हो या अनेक वैष्णव और भक्ति परंपराएं, शाकाहार लंबे समय से हिंदू आध्यात्मिक जीवन का महत्वपूर्ण हिस्सा रहा है।

उन्होंने कहा, “शाकाहार कोई आज पैदा हुई राजनीतिक सोच नहीं है। यह हमारी आध्यात्मिक और सनातनी परंपरा का बहुत पुराना हिस्सा है। अहिंसा और करुणा भारत की सबसे बड़ी आध्यात्मिक शिक्षाओं में हैं।”

पौधों में भी जीवन होने के तर्क पर सोनू त्यागी ने कहा कि जीवन में हर तरह की हिंसा को पूरी तरह खत्म करना संभव नहीं हो सकता, लेकिन इसका मतलब यह नहीं है कि जिस हिंसा से बचा जा सकता है, उसे भी सही मान लिया जाए।

उन्होंने कहा, “अहिंसा का बहुत सरल मतलब है—जितना संभव हो, उतना कम नुकसान करें। अगर हम किसी जीव की जान बचा सकते हैं तो हमें उसकी जान बचानी चाहिए। यही दया है और यही आध्यात्मिकता है।”

सोनू त्यागी ने कहा कि शाकाहार के मुद्दे को ब्राह्मण, बनिया, दलित, आदिवासी या किसी अन्य जाति के बीच लड़ाई नहीं बनाया जाना चाहिए। किसी भी जाति के सभी लोगों को एक जैसा बताना गलत है। दया और क्रूरता किसी जाति की पहचान नहीं हो सकती।

उन्होंने कहा, “करुणा की कोई जाति नहीं होती। अहिंसा की कोई जाति नहीं होती। जीव–दया की कोई राजनीति नहीं होनी चाहिए। सनातन धर्म हमें बांटने के बजाय सभी जीवों में जीवन का सम्मान करना सिखाता है।”

सोनू त्यागी ने अंत में कहा, “हमें इतिहास को मिटाने की जरूरत नहीं है, लेकिन इतिहास के कुछ चुनिंदा उदाहरणों के आधार पर सनातन धर्म की अहिंसा, शाकाहार और करुणा की महान परंपरा को छोटा भी नहीं किया जा सकता। गो स्पिरिचुअल शाकाहार, अहिंसा और जीवों के प्रति दया के साथ मजबूती से खड़ा है।”

उन्होंने कहा, “अगर हमारे पास किसी निर्दोष जीव को मारे बिना भोजन करने का विकल्प है, तो हमें दया को चुनना चाहिए। कुछ पल के स्वाद से किसी जीव की जिंदगी कहीं ज्यादा कीमती है। हमारे लिए यही अहिंसा है और यही सच्ची आध्यात्मिकता है।”

गो स्पिरिचुअल सोनू त्यागी द्वारा स्थापित एक आध्यात्मिक और वेलनेस संगठन है। यह आध्यात्मिक जागरूकता, परोपकार और सामाजिक कार्यों, मानसिक स्वास्थ्य और वेलनेस, आयुर्वेद और समग्र जीवन, आध्यात्मिक पर्यटन, मीडिया और इवेंट्स के क्षेत्र में काम करता है। गो स्पिरिचुअल शाकाहार, पशुओं के प्रति दया, मानवता और जागरूक जीवन को बढ़ावा देता है।

सोनू त्यागी एक अवार्ड-विनिंग लेखक, निर्देशक, निर्माता और मीडिया विशेषज्ञ हैं। वे अप्रोच एंटरटेनमेंट ग्रुप और गो स्पिरिचुअल के संस्थापक हैं। उन्हें मीडिया, मनोरंजन, फिल्म निर्माण, सेलिब्रिटी प्रबंधन, जनसंपर्क, विज्ञापन और संचार के क्षेत्र में दो दशकों से अधिक का अनुभव है। अप्रोच एंटरटेनमेंट ग्रुप के अंतर्गत वे अप्रोच एंटरटेनमेंट, अप्रोच कम्युनिकेशंस और अप्रोच बॉलीवुड सहित विभिन्न मीडिया एवं मनोरंजन संस्थाओं का नेतृत्व कर रहे हैं। फिल्म और मीडिया जगत में सक्रिय रहने के साथ-साथ सोनू त्यागी आध्यात्मिकता, मानवता, शाकाहार, अहिंसा और पशुओं के प्रति दया के प्रबल समर्थक हैं।

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The post “शाकाहार और अहिंसा हिंदू और सनातन धर्म के मूल आदर्श”: गो स्पिरिचुअल के संस्थापक सोनू त्यागी first appeared on Go Spiritual News Magazine & App.

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At Madison Square Garden’s Universal Oneness Celebration, RSS chief invokes Swami Vivekananda, Dharma, inner consciousness and India’s ‘unity in diversity’, presenting a vision of humanity connected beyond religion, language and nationality

New York: Rashtriya Swayamsevak Sangh (RSS) chief Mohan Bhagwat placed spirituality, Dharma and the fundamental oneness of humanity at the heart of his address at the Universal Oneness Celebration in New York, arguing that beneath the world’s extraordinary diversity lies an inner unity that connects human beings to one another.

Addressing the gathering at Madison Square Garden on August 29, Bhagwat said that “unity and diversity” are embedded in the character of Bharat, while drawing a parallel with the pluralism associated with the United States. The event was organised by American Hindus for Engagement and Dialogue (AHEAD) and brought together members of the Hindu community as well as representatives from different religious traditions.

For a world increasingly divided by religion, race, nationality, ideology and identity, Bhagwat’s central message was spiritual rather than merely social: human beings may look different, live differently and follow different paths, but there is an innate oneness that connects them.

“We appear different. We are different,” Bhagwat said while explaining the material differences between individuals. Yet, he added, “there is innate oneness. That is why we feel for each other.”

Diversity Is Nature, Oneness Is the Truth

Bhagwat’s message closely reflected one of the enduring ideas of Hindu spirituality—the search for unity beneath apparent differences.

He argued that diversity should not merely be tolerated but accepted, respected, celebrated and protected. Speaking during his New York engagements, Bhagwat described diversity as a rule of nature while identifying unity as the underlying truth behind it.

At Madison Square Garden, he said diversity adds beauty to oneness rather than contradicting it.

“Diversity has to be celebrated, has to be respected, has to be accepted,” Bhagwat said, while stressing that people must simultaneously retain the consciousness of oneness.

The idea has deep resonance with the Hindu spiritual worldview that sees existence not simply as a collection of competing identities but as an interconnected whole.

For Go Spiritual, this is particularly significant. Spirituality begins to acquire its deeper meaning when an individual moves beyond the boundaries of the self and begins to recognise a connection with other human beings, animals, nature and ultimately the whole of creation.

Bharat’s Spiritual Responsibility to the World

Invoking Swami Vivekananda, Bhagwat said nations are more than geographical entities and have a larger purpose in the universe. He recalled Vivekananda’s idea that every nation has a message, a mission and a destiny.

According to Bhagwat, Bharat’s particular role is to realise—and repeatedly remind the world of—unity in diversity.

“What is the destiny given to Bharat?” he asked, before arguing that India exists to make the world realise that despite diversity, “we are one.”

The message recalls the larger civilisational spirit associated with Vasudhaiva Kutumbakam — “The World Is One Family.”

It is a philosophy that becomes especially relevant at a time when wars, religious tensions, racial divisions and competing identities continue to create conflict across societies.

Dharma Is More Than Worship

Another important spiritual dimension of Bhagwat’s speech was his explanation of Dharma.

He argued that Dharma should not simply be understood as worship or reduced to the Western understanding of religion. During his address, he described Dharma as something beyond worship and linked it to the principles that sustain harmonious life.

He also argued that individual development cannot come at the cost of society, and social progress cannot come at the expense of nature and the environment.

This understanding expands spirituality beyond temples, rituals and prayer. Dharma, in this view, becomes a way of living responsibly—with oneself, society, humanity and nature.

True Happiness Comes From Within

Bhagwat also turned attention towards a fundamental spiritual question: Where does lasting happiness come from?

His remarks contrasted material satisfaction with inner fulfilment, placing emphasis on looking inward rather than expecting possessions and consumption alone to provide lasting happiness.

The thought echoes a recurring theme across Hindu spiritual traditions—that the endless pursuit of external objects cannot permanently satisfy the human mind and that deeper peace requires inner awareness.

This distinction between temporary pleasure and lasting inner fulfilment lies at the heart of many Indian spiritual traditions, from Yoga and Vedanta to the teachings of saints and spiritual masters.

Spirituality Must Lead to Compassion and Sharing

Bhagwat did not restrict spirituality to philosophy. His remarks also connected oneness with the practical responsibility to care for others.

He spoke about the human capacity to feel another person’s hunger and suffering and stressed the importance of giving and sharing. In his wider message, he argued that what ultimately matters is not simply how much one earns but how much one is able to distribute and contribute to others.

That emphasis on service was also visible during his New York visit.

Ahead of the Madison Square Garden gathering, Bhagwat visited an ISKCON temple in New York and participated in a food-distribution initiative for homeless people. There, he spoke about Krishna consciousness as a force capable of transcending the conflicts and divisions of the contemporary world.

He said consciousness is what can unite people despite differences, and suggested that a deeper understanding that everything is connected with Krishna could help create a more harmonious world.

From Raksha Bandhan to Universal Responsibility

The symbolism of Raksha Bandhan also formed an important backdrop to the Universal Oneness Celebration.

The organisers presented the festival’s idea of bonds and responsibility in a broader context. Rather than limiting the concept of protection to a brother and sister, the event sought to extend that consciousness towards society and humanity. The gathering was promoted around the principle that unity rather than separation provides the foundation for a healthy society.

Seen spiritually, the idea can go further still: if the entire world is one family, responsibility cannot stop at one’s home, community, caste, religion or nation. It extends towards humanity, nature and all living beings.

Message to the Indian Diaspora: Respect Your Karma Bhumi

Bhagwat also delivered a notable message to Indians living abroad, asking them to recognise their responsibilities towards the country in which they live.

He urged members of the Indian diaspora in America to remain loyal to their “karma bhumi”, or the land where they live and work, while retaining their relationship with their “janma bhumi”, the land of their birth.

The message positioned Hindu civilisational identity not as isolation from other societies, but as something that can coexist with responsible citizenship and contribution to the wider community.

Event Also Draws Political Opposition

The high-profile gathering was not without controversy. New York City Mayor Zohran Mamdani had publicly said ahead of the event that he did not support the gathering and criticised what he described as an exclusionary vision associated with the RSS. He also acknowledged uncertainty over whether the city had jurisdiction to cancel a private event. The RSS has disputed accusations of intolerance and describes itself as a Hindu-centric civilisational and cultural movement.

Whatever the political debate surrounding the RSS, Bhagwat’s New York addresses placed a series of distinctly spiritual questions before the audience: Can humanity recognise its underlying oneness despite its differences? Can development coexist with responsibility towards nature? Can material prosperity be balanced with inner fulfilment? And can religious consciousness translate into compassion and service?

Hindu Spirituality and the Idea of Universal Oneness

For Go Spiritual News Magazine & App, perhaps the most significant aspect of Bhagwat’s message is the emphasis on spirituality as a force for connection rather than separation.

The Hindu spiritual tradition contains a vast range of philosophies and practices, but one of its most powerful contributions to global thought has been the idea that the divine and spiritual reality cannot be confined by external identities.

Vasudhaiva Kutumbakam asks humanity to see the world as one family. Seva transforms spirituality into service. Dharma reminds individuals of responsibility. And the search for the Atman asks human beings to look beyond their external identities towards a deeper consciousness.

At a time when technological progress is accelerating but humanity continues to struggle with conflict, loneliness, environmental destruction and social division, these ancient ideas may have an increasingly contemporary relevance.

Bhagwat’s message from New York ultimately returned to a simple spiritual proposition: diversity need not destroy unity. Humanity can remain different and still recognise that, at a deeper level, we are connected.

And perhaps that is where Hindu spirituality’s message to the modern world becomes most powerful—not in making everyone the same, but in teaching humanity to respect differences while discovering the oneness beneath them.

Go Spiritual Organization: www.gospiritualindia.org
Go Spiritual News Magazine & App: www.gospiritualindia.in

The post Mohan Bhagwat Takes Hindu Spiritual Message of Oneness to New York: ‘Diversity Must Be Celebrated, Oneness Must Be Remembered’ first appeared on Go Spiritual News Magazine & App .

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