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HomeFinanceRecord prices, resilient faith: Akshaya Tritiya buying holds firm despite gold at...

Record prices, resilient faith: Akshaya Tritiya buying holds firm despite gold at ₹1.57 lakh

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Akshaya Tritiya may be over, but the message from this year’s festival is loud and clear: soaring bullion prices have failed to dim India’s appetite for gold.

Gold and silver prices have surged sharply over the past year, reshaping buying behaviour during one of the country’s most auspicious precious metals buying occasions.

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Gold prices are up nearly 50% year-on-year, while silver has seen an even steeper rise of 145%, marking one of the strongest rallies in recent decades.

The long-term festival price trend underscores the scale of the surge. On Akshaya Tritiya, gold prices have climbed steadily from ₹59,850 per 10 grams in 2023 to ₹72,700 in 2024, ₹94,600 in 2025, and a record ₹1,57,000 per 10 grams in 2026.

Silver has mirrored the sharp upswing. Prices rose from ₹74,600 per kg in 2023 to ₹85,000 in 2024 and ₹95,900 in 2025, before jumping dramatically to ₹2,58,000 per kg this year.

Yet, despite sticker shock, gold demand remains robust. Akshaya Tritiya gold sales are estimated to have jumped from 14 tonnes in 2025 to around 25 tonnes in 2026, underlining the yellow metal’s enduring appeal as both a cultural and investment asset.

Silver, however, tells a different story. Volumes are expected to ease from 400 tonnes last year to about 300 tonnes in 2026, suggesting higher prices may be tempering demand.

Overall, this Akshaya Tritiya reinforces a familiar pattern: while prices may soar, faith in gold remains unshaken even though silver buyers appear more price-sensitive.

Also read: Senco Gold sees strong growth despite high prices; focus on lightweight jewellery: Suvankar Sen



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