How the novel ‘Consent Manager’ framework under India’s DPDPA aims to centralize and simplify user data permissions, reducing repetitive requests.
Current Reality: Decentralized & Overwhelming.
- Allow Cookies?
- Accept Terms & Conditions?
- Share Location Data?
- Marketing Opt-in Required
- Access Contacts?
- Enable Notifications?
- Track Activity?
Data Principal Users are bombarded individually by every Data Fiduciary, leading to fatigue and mindless clicks.
DPDPA Mechanism: Centralized & Streamlined
CONSENT MANAGER PLATFORM (Intermediary): Data Fiduciary User defines rules once. The Manager handles approvals based on those rules with accountable entities.
KEY USER BENEFITS (THE DASHBOARD)
Single View Visibility
- See all active consents in one place.
- Track who has access.
- Monitor data usage.
Granular Control
- Choose specific data types (e.g., ‘Only Financial Data’, ‘No Location Sharing’).
- Basic / Full
Easy Revocation
- Withdraw consent instantly across platforms with one click.
- Revoke All
*Under DPDPA 2023, Consent Managers are registered entities accountable to the Data Protection Board. This visual is for educational purposes.
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